If she is a pr expert as purported she is also a complete idiot. No way in hell would I hire her as any sort of vendor or agent of ours. My company's social media presence is pretty significant and is a major source of traffic and marketing spend since our audience is very savvy. If any of our agencies did anything like that we would likely dump them immediately with very few questions. Luckily for her it doesn't sound like she damaged her clients and only her own reputation but it would raise a lot of leadership and strategic questions.

Swamp sounds like you guys have a good approach. Honestly Twitter isn't everything and id definitely caution certain industries jumping to dump money into some social media. A lot of times it doesn't make sense.


Sent from an abacus

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TC
Current stable:
- 2004 Mazda RALLYWANKEL
- 2007 Saturn sky redline
- 2004 Explorer...under surgery.

Past: 135i, GTI, 300E, 300SD, 300SD, Stealth