I wanted to buy Michelin MXV 4 plus but I chose cheaper Falken ZE-512's at Sears. I purchased $6 road hazard for each tire.

Since the purchase in January, I had side wall damage twice. The wheel was not damaged. Each time, I payed $6 for new road hazard for the new replacement tire.

At the second time of side wall damage, I thought "Oh, should I have bought Michelin's? Had it been a Michelin, its sidewall have not been damaged?"