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#1
03-26-2008, 01:20 AM
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Ford sells Jaguar/Land Rover to India's Tata
Wow.
You have to wonder what Tata will do with them. I do know that Land Rover is definitely resting on its reputation, which is going downhill fast. I asked a few owners at work about their Land Rovers and the obscenity count per sentence was very high. It's too bad I always Jaguars were so good-looking, and after Ford bought the company, they never WORKED better, even if they weren't so "pure" anymore. I fancied putting a small-block a sedan when I was a kid. And I still think that the XK120/140's were some of the best looking mass-produced cars ever made. OTOH, the recent X-type is a horrid, squished parody of the past. The resale value/depreciation on these makes Kia's like solid investments! Anyone with any ideas on their future, if any?
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86 560SL With homebrew first gear start! 85 380SL Daily Driver Project http://juliepalooza.8m.com/sl/mercedes.htm 
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#2
03-26-2008, 07:56 AM
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http://ridingtheelephant.blogs.fortune.cnn.com/2008/03/25/tata-buys-into-trouble/
So could Tata succeed where others have failed? There’s reason for optimism. Ratan Tata isn’t expected to treat Jaguar and Land Rover like a traditional takeover: He says he’s not planning to overhaul senior management, close factories in Britain, or cut workers. And he doesn’t seem all that interested in instant profits – just as he doesn’t expect instant returns from the tiny Nano car he hopes to launch by year’s end. Instead, he is expected to use the brands and their U.K. plants, executives and labor to help build Tata Motors, which had $7.2 billion sales in fiscal 2007, into a global car company. His been on this mission for several years, buying Britain’s Tetley Tea in 2000, a Korea-based Daewoo truck plant in 2004, and steel giant Corus (previously British Steel) last year.
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99 Gurkha with OM616 IDI turbo 2015 Gurkha with OM616 DI turbo 2014 Rexton W with OM612 VGT
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#3
03-26-2008, 08:16 AM
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It's a secret ploy on Ford's part to hobble any potential future competitors . . . . Stick them with companies and products that will sap them of all potential profits.
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" We have nothing to fear but the main stream media itself . . . ."- Adapted from Franklin D Roosevelt for the 21st century  OBK #55 1998 Lincoln Continental - Sold Max 1984 300TD 285,000 miles - Sold The Dee8gonator 1987 560SEC 196,000 miles - Sold Orgasmatron - 2006 CLS500 90,000 miles 2002 C320 Wagon 122,000 miles 2016 AMG GTS 12,000 miles
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#4
03-26-2008, 08:17 AM
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Who knows, perhaps in the coming years we'll see entry-level Jaguars priced at $5-6,000!
__________________
" We have nothing to fear but the main stream media itself . . . ."- Adapted from Franklin D Roosevelt for the 21st century OBK #55 1998 Lincoln Continental - Sold Max 1984 300TD 285,000 miles - Sold The Dee8gonator 1987 560SEC 196,000 miles - Sold Orgasmatron - 2006 CLS500 90,000 miles 2002 C320 Wagon 122,000 miles 2016 AMG GTS 12,000 miles
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#5
03-26-2008, 08:20 AM
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the name says it all"tata"!
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#7
03-26-2008, 08:23 AM
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Next year they'll change the name to "Ciao, baby!"
__________________
" We have nothing to fear but the main stream media itself . . . ."- Adapted from Franklin D Roosevelt for the 21st century OBK #55 1998 Lincoln Continental - Sold Max 1984 300TD 285,000 miles - Sold The Dee8gonator 1987 560SEC 196,000 miles - Sold Orgasmatron - 2006 CLS500 90,000 miles 2002 C320 Wagon 122,000 miles 2016 AMG GTS 12,000 miles
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#8
03-26-2008, 08:27 AM
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Heck can Tata do any worse? LR and Jaguar are like bastard royalty. Highly touted names that will never be king.
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You don't need a weatherman to know which way the wind blows - Robert A. Zimmerman
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#10
03-26-2008, 10:00 AM
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India has tata's? would they be bodacious?
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"It's normal for these things to empty your wallet and break your heart in the process." 2012 SLK 350 1987 420 SEL Last edited by Mistress; 03-26-2008 at 11:50 AM.
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#11
03-26-2008, 10:25 AM
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If they ARE bodacious Tatas, they should do well. Those are ALWAYS in style, always popular.
__________________
" We have nothing to fear but the main stream media itself . . . ."- Adapted from Franklin D Roosevelt for the 21st century OBK #55 1998 Lincoln Continental - Sold Max 1984 300TD 285,000 miles - Sold The Dee8gonator 1987 560SEC 196,000 miles - Sold Orgasmatron - 2006 CLS500 90,000 miles 2002 C320 Wagon 122,000 miles 2016 AMG GTS 12,000 miles
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#12
03-26-2008, 10:54 AM
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Unlike Ford I think Tata is going to take this a little more seriously. Unfortunately for them the slightest screw up (like a recall) is going to end up amplified on ever major publication and news program in the world and people will conveniently forget how bad things were with Ford.
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#13
03-26-2008, 11:39 AM
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Ha!
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#14
03-26-2008, 11:51 AM
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Quote:
__________________
"It's normal for these things to empty your wallet and break your heart in the process." 2012 SLK 350 1987 420 SEL
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#15
03-26-2008, 11:54 AM
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Quote:
__________________
" We have nothing to fear but the main stream media itself . . . ."- Adapted from Franklin D Roosevelt for the 21st century OBK #55 1998 Lincoln Continental - Sold Max 1984 300TD 285,000 miles - Sold The Dee8gonator 1987 560SEC 196,000 miles - Sold Orgasmatron - 2006 CLS500 90,000 miles 2002 C320 Wagon 122,000 miles 2016 AMG GTS 12,000 miles
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