Two monumentally bad product designs.

Revamped Bubble Wrap Loses Its Pop - WSJ

Really, bubble wrap that doesn't "pop?"

and

Oreo Thins are skinny Oreos - LA Times

Skinny Oreos . . . they break in the packaging, can't be dunked in milk and can't twist apart?

They're the answer to a question no one was asking. Let's face it: If you're eating cookies, you clearly don't give a whit about health or calories - It's all about the taste. If you do care about your health, you're not touching a cookie, even if it's so thin that you can see through it.

Please, the popping of bubble wrap is a second consideration that only an end user does. Providing a flat roll with 10 times to product you can then inflate as needed might be extremely attractive to a shipping facility which cares only about its protective qualities, not how it pops later.

My only potential complaint about the design would be based on this inflation process, and how easy it would be to do fast.


As far as flat cookies, theres always a market for something like that, theres certainly enough of them already on the market, why wouldnt there be an oreo option?

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The difference in shipping a flat roll of film that gets inflated at the shippers plant is more like 500:1 when compared to traditional bubble wrap. The wife has been getting those pillows of packing material in her purchases from HSN
and the like for years now. All you need is a scissors and a minute to deflate those pillows or you are shipping air to the land fill. Flat film for packing and thin Oreo's are both a good thing. Or in the Oreo's case the market will determine that.

Modified Oreo's??

The saddest day was when they stopped making Hydrox cookies.

'Supposed' to re-start them in September.

-c-

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"I applaud your elaborate system of denial"

Just another example of how our country is going down the tubes.

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"Senior Luna, your sense of humor is still loco... but we love it, anyway." -rickymay ____ "Your sense of humor is still loco... " -MBeige ____ "Señor Luna, your sense of humor is quite järjetön" -Delibes

1982 300SD -- 211k, Texas car, tranny issues ____ 1979 240D 4-speed 234k -- turbo and tuned IP, third world taxi hot rod

2 Samuel 12:13: "David said to Nathan, “I have sinned against the Lord.” And Nathan said to David, “The Lord also has put away your sin; you shall not die."

Decontenting. New, smaller cookie. same high price!

Happy Motoring, Mark

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DrDKW