Could be the owner doesn't really want to sell it, but if that were the case, why advertise it at all? It does look very nice, but current market value is closer to the $20k area.

Hatch has almost the same car (silver 1993, 58kmi, fresh paint, click here) and it's been for sale nearly 2 years now, for ~$25k, and they still haven't sold it. That might give you an idea about the market...