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Originally Posted by aklim
It will take more than that to help Detroit. Perception of quality is a hard thing to overcome. It is easier to lose a customer (that they have done well) than to win one back (that they haven't done yet).
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They have lost me for that very reason. But the key word was
help. Since the early 60s Detroit's bread and butter has come from under-cutting the purchase price of better quality vehicles.