On the subject of wheel offset does a 35mm offset mean that this is a more negative wheel or positive as compared to a 41mm offset? Does the larger the number in millimeters mean more positive or negative offset? Does the larger number in millimeters mean that the wheel will stick out further from the car or the other way around? I know that this is a basic question for a lot of you but it will clear up a disagreement with some guys if I can get the correct answer once and for all.

Thanks for your time
Phillip