My grandma was the CIO at a major corporation in SO Cal until she "retired" with her golden parachute.
The woman has an NBA and thinks leasing a new BMW 7 series every three years is the best way to go. I disagree, but she makes a compelling argument.
She's on her 4th 7 series, just recently getting an '08 a month ago.
Here's what she paid:
00 740i $ 950.00
03 745i $1150.00
06 750IL $1350.00
08 750IL $ 975.00
I worked at a BMW, Chevy, Cadillac dealer for about a year and couldn't believe she wasn't negotiating the lease. It didn't take very much hardball for her to get the huge discount on her '08, totaling around 15k.
Another friend of my father just bought outright a new S550 for $20,000 off MSRP.