Why Audi Just Bought Ducati

Looks like its been confirmed?? I still don't get why its all labeled as Audi rather than the VW group, I guess it'll be under the Audi umbrella specifically??

As a VW owner I approve!

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TC
Current stable:
- 2004 Mazda RALLYWANKEL
- 2007 Saturn sky redline
- 2004 Explorer...under surgery.

Past: 135i, GTI, 300E, 300SD, 300SD, Stealth