I used to agree with you, but after seeing the Snap-On set a friend of mine got, I've changed my mind. It doesn't seem like Snap-On's quality is what it used to be, and Craftsman has the same warranty on their tools and are easier to come by (Sears has them, along with OSH) and are considerably less expensive.
Just my opinion

and don't get me wrong; Snap-On tools are still excellent tools...just, IMHO, not worth the money that older sets were...