How would you attach a purchase price to a website?

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You don't need a weatherman to know which way the wind blows - Robert A. Zimmerman

Eyeball traffic and duration of stay.

Hmm... 20 hours a week on Mercedesshop...

How much has mshop made off me and you? $50?

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You don't need a weatherman to know which way the wind blows - Robert A. Zimmerman

Hard to say. Besides purchases from Fastlane, there are ad impressions (but you can turn those off).

I don't begrudge them a penny.

The ability for that website to drive traffic to its advertisers/sponsors. You could look at the ratio of website visits to sponsor visits and be able to judge the ability of a website to drive traffic to a sponsor. The higher number of website to sponsor visits would make a website more valuable.

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Jonathan

2011 Mazda2
2000 E320 4Matic Wagon
1994 C280 (retired)

Google Adwords (impressions and click-through) -- and other c-net type ads, PLUS the primary of selling parts... it probably isn't too bad. As long as server space/bandwidth (hosting) isn't killing them with costs (controllable) -- they should be doing pretty well. I have a figure in my head based on rankings... but I don't think folks need to blab that sort of thing.

Project the free cash flows and discount them back at your WACC.

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I'm sick of .sig files

Websites values are determined by the ease to remember the name, as well as the traffic that it gets. However, values are usually determined by the amount of traffic that a site recieves.

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-Justin

91 560 SEC AMG - other dogs dd
01 Honda S2000 - dogs dd
07 MB ML320 CDI - dd
16 Lexus IS250 - wifes dd

it's automatic.