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Old 05-07-2002, 05:48 PM
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Join Date: May 2002
Location: France (Brittany)
Posts: 95
Question US and diesel models

There is something I don't understand on the marketing strategy of Mercedes Benz. I explain : in the US and Canada market, few models (such as the 300SD W116, the 300SD W126, the 300CD and 300 CD Turbodiesel W123 and finally the 300D Turbodiesel W123) had been sold during the late 70's and the 80's. But the thing I don't understand is why those models were not sold in Europe which is a market where the ratio of diesel engines is more important than in America.

The first S Class diesel powered in Europe was the S350 TD W140 and it was a sucess. Now on the latest S Class there is a V8 CDI of 250 hp but this time this model isn't sold in the US. So if someone understand something in this strategy, don't hesitate to let me know !

And by the way, what was the latest diesel model sold in the US market ?
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in France : 240D 1981 380 000 km
240D 1984 252 000 km
300D 1978 325 000 km
in the US : Ford Tempo 1993 70K
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