How do you fancy German engineered bike with Italian style??

Well soon you could get one from..... Ducati

"Automotive News is reporting that Audi is set to lay down $1.1 billion to purchase Ducati from the motorcycle manufacturer's current owner, Investindustrial. The news comes courtesy of a source "familiar with the matter," though neither Audi nor Investindustrial have officially commented on whether that price is accurate. As Automotive News points out, the price is around seven times what Ducati earned last year before interest, taxes and depreciation – even after subtracting any debt Ducati holds. Currently, the motorcycle maker's liabilities are less than $262.6 million.

Most analysts view the purchase as a thinly veiled jab at rival BMW, itself a long time motorcycle builder. Last year, the Italian firm sold somewhere in the neighbourhood of 42,000 bikes with a revenue of $630 million. While that's technically more than either Bugatti or Lamborghini, both Volkswagen brands, adding a motorcycle manufacturer to the VW portfolio probably won't do much for the rest of the company's brands. Long time industry watchers may remember that VW Chairman Ferdinand Piech tried to purchase Ducati once before in 2008 before loosing out to Investedindustrial."

Audi deal to buy Ducati valued at $1.1B

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"If women are so bloody perfect at multitasking how come they can't have a headache and sex at the same time?"
Billy Connolly

Audi is owned by VW. Does that mean they'll re-incarnate the Amazonas?

Home Page

Oh boy, I forgot about them

http://www.youtube.com/watch?v=3Igh8pyj_qk&feature=related

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"If women are so bloody perfect at multitasking how come they can't have a headache and sex at the same time?"
Billy Connolly

Damn, AMG should have bought them.



They are going to have all sorts of "unique" issues... Random electrical glitches, dis-assembly of the bike to change a simple part, hopelessly complex systems, and intermittent running issues.... Awesome.

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-Justin

91 560 SEC AMG - other dogs dd
01 Honda S2000 - dogs dd
07 MB ML320 CDI - dd
16 Lexus IS250 - wifes dd

it's automatic.

Wouldn't it be Volkswagen buying them, not Audi?

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TC
Current stable:
- 2004 Mazda RALLYWANKEL
- 2007 Saturn sky redline
- 2004 Explorer...under surgery.

Past: 135i, GTI, 300E, 300SD, 300SD, Stealth

I think it was last year that AMG partnered with Ducati for promotional and Moto GP sponsorship purposes and Mercedes was toying with the idea of buying Duc. Too late now.

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'07 Yukon 2500
'13 Subaru Outback 3.6R
'13 Orbea Carpe 9-speed

Currently Benzless
Formerly: 300TD, S600, E55, 560SEL

---= The forest breathes, listen.
-Native American elder

Why Audi Just Bought Ducati

Looks like its been confirmed?? I still don't get why its all labeled as Audi rather than the VW group, I guess it'll be under the Audi umbrella specifically??

As a VW owner I approve!

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TC
Current stable:
- 2004 Mazda RALLYWANKEL
- 2007 Saturn sky redline
- 2004 Explorer...under surgery.

Past: 135i, GTI, 300E, 300SD, 300SD, Stealth