https://www.npr.org/sections/goatsandsoda/2019/01/05/680528912/how-a-mongolian-heavy-metal-band-got-millions-of-youtube-views

https://www.youtube.com/watch?time_continue=3&v=v4xZUr0BEfE

https://www.youtube.com/watch?time_continue=10&v=jM8dCGIm6yc

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“Whatever story you're telling, it will be more interesting if, at the end you add, "and then everything burst into flames.”
― Brian P. Cleary, You Oughta Know By Now